We raised $8.5m for AI agents
About ShareWillow

When businesses grow, their people should too.

We're here to help business owners set up incentive plans that reward your team for their hard work, without complicated equity.

Our mission

Help every tech earn more for great work, and every business grow because of it.

How it started

Built by trades operators, for trades operators.

We've spent years building software for trades businesses and sitting down with the owners who run them.

Owners kept hitting the same wall. The biggest problem they faced wasn't software. It wasn't lead flow. It was getting their techs to think and act like owners, to care about ticket size, callbacks, and the numbers that move margin.

The successful businesses were doing one thing differently: performance pay. But every owner was guessing their way through it. Building spreadsheets. Reinventing the wheel. Hiring expensive consultants who didn't know the trades.

So we took all of our knowledge from years of building plans and condensed it into an all-in-one platform that lets teams do it themselves, without guessing their way through it (or hiring expensive consultants and attorneys).

“Show me the incentive, I'll show you the outcome.”
— Charlie Munger, the philosophy ShareWillow is built on
The ShareWillow team standing with technicians in front of a contractor van

The impact so far

of businesses on ShareWillow
Hundreds
of businesses on ShareWillow
technicians earning performance pay
3,760
technicians earning performance pay
paid to techs in a single month
$2M+
paid to techs in a single month
What we believe

Six principles that shape who we hire, how we grow and how we work with customers.

Be Customer Obsessed

From our tool to our communications, we take pride in building deeper relationships based on trust.

Action Creates Opportunity

We're biased toward action, because we know that great things don't happen when you're sitting still.

We Win or We Learn

Roadblocks are opportunities to reflect and grow. We make sure to take a step back and learn from every interaction.

Think Big, Stay Curious

Some of life's problems deserve imaginative solutions. We ask thoughtful questions, and stay open to thoughtful answers.

Integrity at Every Step

Our customers run honest, hardworking businesses, and so do we. We take the high road, even if it isn't easy.

Whatever It Takes

Our mission is to change people's lives and businesses for the better. It's a hard job, but one that we take seriously.

Our team

Everything we build helps techs earn more for great work.

Ryan Shank
Ryan Shank
CEO
Navraj Nat
Navraj Nat
Founding Engineer
Ash Read
Ash Read
Head of Marketing
Ashlyn Wray
Ashlyn Wray
Incentive Specialist
Abby Gregg
Abby Gregg
Incentive Specialist
Jordan Sweet
Jordan Sweet
Software Engineer
Careers

Join Our Team

If you want to help small businesses across the country set up profit sharing plans that change employee lives, we'd love to chat. Click below to check out our open positions.

Join team

Put the number in every tech's pocket.

Book a free call. We'll pull your numbers, show you what a performance pay plan would pay each tech, and what it would do to your average ticket and callbacks.

  • See a custom plan built from your data
  • Learn what hundreds of service businesses pay their top techs
  • One-on-one with a plan specialist
Book a demo

ShareWillow has designed and implemented performance pay and incentive plans for hundreds of service businesses.

Chris McDowell
Chris McDowell
Business Operations Manager · Clogbusters
“I would 100% encourage people to do performance pay, and definitely partner with ShareWillow.”